Many years have passed since in 2009 Rovio's birds conquered the world. They have become games, cartoons, now they are about to release the movie … it is true that the initial fever has dropped a lot, but in the company they do not give up, and today they launch the game that, reminiscent of a pinball machine (the classic flipper or millionaire that we see less and less), premieres on iOS and Google Play.
For the launch they have distributed millions of QR codes that players will be able to scan for extras during games, codes that can be found in products from H&M, McDonalds, Lego, Walmart and PEZ. These codes, called BirdCodes, will reach several countries, and they plan to distribute more than a billion worldwide, a really impressive number considering that there are two billion people who have ever played the famous Angry birds.
In Angry Birds Action !, part of the new strategy of the company to put its protagonists back into fashion during the premiere of their film, we will have to throw the bird on a pinball table to destroy eggs, being possible to bounce between the walls, smash ice cubes and get extra games, as you can see in this video:
Will it be enough to repeat the fever?