# vwytú, the Volkswagen campaign where people share their story with the brand

At we have the details of a new campaign created this time by Volkswagen.

It is a project thanks to which any user can share a historical photograph, showing a moment in their life in which a Volkswagen brand vehicle appears, photographs that are being published on the campaign's website, linking to the accounts of the social networks that are participating.

The photograph must reflect an authentic moment of life, publishing it on Instagram (publicly), on our Twitter account or on the Facebook page It should be a lived story, a memory around a Volkswagen (for example, a family life scene, a vacation memory, a wedding photograph, etc.). It will be necessary to upload and publish the photograph in our account, including in any of the three social networks a comment that includes the hashtag #VWyT, although it is also possible to do so by accessing the project website and completing the form by uploading the desired photograph there.

Participants whose photograph has been approved will appear on the page, thus guaranteeing the disclosure of the profiles of each user.

At the moment it is already possible to see a good amount of content, from cars from several decades ago to more recent ones, always with the aim of showing the relationship that the brand has had with Spaniards for a long time.

To participate in the campaign you must be of legal age and resident in Spain, as well as be the owner of the photograph being uploaded, a photo in which no other car model may appear.

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